Performance Marketing Specialist (Google & Meta Ads)

Good content and clean data both matter at this craft beverage brand in Bloemfontein. People who do well here are steady, honest and not scared to ask when something is unclear.

This post is Bloemfontein-based, with most of your time spent at a craft beverage brand.

• Reply to comments and DMs, and pass sales enquiries to the right person.
• Set up and tweak Google Ads and Meta ad campaigns within budget.
• Handle opt-ins and unsubscribes so the lists stay POPIA compliant.
• Write captions, blogs and product copy in a clear local voice.
• Build email campaigns and segment lists on a CRM such as HubSpot or Mailchimp.
• Present a monthly results report with what to change next.

• A portfolio of campaigns, posts or sites you worked on
• You can read a dashboard and explain what the numbers mean
• Hands-on with Meta Business Suite and Google Ads
• Good written English with sharp proofreading
• A diploma or degree in marketing, communications or digital media
• Comfortable juggling several deadlines in a week

• Knowledge of the ASA advertising code
• Photography skills for product shoots

• Performance bonus tied to campaign results
• Budget for courses and certifications
• Hybrid work with two office days a week

• Tailor two sample posts to the brand you are applying to and attach them; it gets you noticed quickly.
• Include one campaign with before-and-after numbers: reach, leads, cost per lead and sales.